JASPER MORRISON DESIGNER
Design makes things seem special, and who wants normal if they can have special? And that’s the problem.
What has grown naturally and unselfconsciously over the years cannot easily be replaced. Not that old things shouldn’t be replaced or that new things are bad, just that things that are designed to attract attention are usually unsatisfactory. There are better ways to design than putting a big effort into making something look special. Special is generally less useful than normal, and less rewarding in the long term. Special things demand attention for the wrong reasons, interrupting potentially good atmosphere with an awkward presence. Preserve Normal, resist Special!
Arquitecto & Coreografo del Deseo
AMERICA has a rest, where you want to be